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Courses Digital Marketing - A Lucrative Skill you Can Learn Online (with recommended courses)


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The impact of the COVID-19 pandemic has left us with the deepest global recession in recent times, a record number of redundancies and high unemployment rates. It is therefore not surprising that many people are now asking themselves what job they should upskill or reskill for in order to land their next job opportunity and start earning a decent wage again.

Marketing jobs are projected to grow faster than the average for all occupations and companies are increasingly seeking a specialised skill set in digital marketing. The role can include a variety of skills from Social Media Marketing, Google Ads and SEO to Content Marketing, Ecommerce, Email Marketing and more. Mastering just some of these skills can lead to numerous money making opportunities. The average base pay for a Digital Marketing Manager in the United States is $72,034 / year.

If you’re looking for ways to gain high-earning skills quickly and affordably and without any prior experience, here are three online course programs that will set you on your way to landing a job in digital marketing.

Top Online Programs to Gain Digital Marketing skills

Digital Marketing Specialization - by University of Illinois at Urbana-Champaign via Coursera
Drive Customer Behavior Online. A six-course overview of the latest digital marketing skills, taught by industry experts.
Estimated Length: 8 Months at 5 hrs/week
Cost: 7-day free trial, then $79/month
Visit the course website >>

Become a Digital Marketer- By Udacity
Gain real-world experience to run live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing.
Estimated Length: 3 Months at 10 hrs/week
Cost: Approximately $319/month
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MicroMasters® Program in Marketing in a Digital World - by Curtin University via edX
This program equips learners with the key concepts and practical skills to build a career in marketing in the digital age.
Estimated Length: 1 Year at 7 - 9 hrs/week
Cost: $795 for the full program experience
Visit the course website >>