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MasterTrack™ Certificates on Coursera

Earn Credit Towards your Masters Degree

  • Overview
  • Discussion
  1. Carolyn
    On March 6th 2018, Coursera announced that they are experimenting with a new way to offer career focused credentials along the way to earning a degree with the MasterTrack™ Certificate. MasterTrack programs are made up of modules taken from their Masters programs. A MasterTrack Cetificate is designed to be a valuable professional credential in its own right or to be used as university credit towards the degree if students are accepted onto the full Master’s program.

    Currently, Coursera is piloting three MasterTrack Programs, one in partnership with the University of Michigan in Construction Management and two with the University of Illinois in Digital Marketing and Instructional Design. See details below.

    Construction Engineering and Management MasterTrack™ Certificate
    With the Construction Engineering and Management MasterTrack Certificate, you’ll develop core professional skills in construction management in approximately 6-7 months. If you are accepted to the full Engineering Master’s program, your MasterTrack Certificate will count towards your degree.

    At a Glance
    • Provider: University of Michigan
    • Platform: Coursera
    • Earn Credit Towards: Michigan Master of Science in Engineering in Construction Engineering and Management
    • Format: 100% Online
    • Level: Intermediate level (You should understand foundational mathematics, including algebra & geometry; foundational physics, including forces & motion)
    • Length: 6-7 months to complete
    • Cost: $2,000 (option to pay in 2 installments)
    • Link: Coursera | Online Courses From Top Universities. Join for Free

    About this MasterTrack Certificate
    The Construction Engineering and Management MasterTrack Certificate will prepare you to thrive in today’s global construction industry, which needs more highly-skilled professionals than ever. Demand for construction managers is growing and is expected to continue to climb in the U.S. and around the world. Construction engineers and project managers are involved in the planning, design, operations, maintenance, rehabilitation, and evaluation of constructed facilities. However, many engineering, management, and architecture professionals in the construction industry lack the knowledge needed to coordinate an entire project. Through projects designed by faculty from the University of Michigan Tishman Construction Management Program, you’ll learn to apply the accounting, project management, and decision making techniques vital to construction projects. With approximately five hours of effort per week over 6-to-7 months, the Construction Engineering and Management MasterTrack Certificate program will prepare you to apply your knowledge to a management job in the construction industry.

    • How construction projects are created, organized, and financed
    • The appropriate techniques to properly account for ongoing construction projects
    • Best practices for keeping construction projects organized and on schedule
    • How to use the proper equipment for efficiency and safety
    • Leading sustainability practices in the construction industry today
    Find out more...

    Digital Marketing MasterTrack™ Certificate
    Designed for beginners and professionals who want to launch a career in digital marketing, this MasterTrack Certificate will help you understand how to engage customers in the digital world.

    At a Glance
    About this MasterTrack Certificate
    Develop a rich understanding of the digital marketing landscape. Learn in-demand skills and further your marketing career with an in-depth training program.
    Working about 15 hours per week, you’ll be able to earn the Digital Marketing MasterTrack Certificate in approximately 7 months.

    • Understand how the principles of marketing are being leveraged by tools like the Internet, smartphones, and 3D printers
    • Learn from successful digital marketing strategies and tactics via real-world case studies
    • Develop new skills in brand management, product positioning, and marketing strategy
    • Obtain insights into factors that shape consumer behavior in a digital environment
    • Build analysis and visualization skills that help you extract useful information from datasets
    Find out more...

    Instructional Design MasterTrack™ Certificate
    Become an instructional designer in four months by mastering the art and science of learning.

    At a Glance
    • Provider: University of Illinois
    • Platform: Coursera
    • Earn Credit Towards: Master of Education (Ed.M.) in Education Policy, Organization & Leadership (EPOL) Online
    • Format: 100% Online
    • Level: Beginner / Intermediate Level (No prior experience needed)
    • Length: 4 months to complete
    • Cost: $2,316 (option to pay in installments)
    • Link: Coursera | Online Courses From Top Universities. Join for Free
    About this MasterTrack Certificate
    Solve real-world educational challenges and integrate technology with today’s learning environments.
    Gain in-demand skills and launch your instructional design career with an in-depth training program. Learners that devote four hours per week to this certificate program can expect to finish in approximately four months.

    • Ways to conduct in-depth learner analysis to identify learning objectives
    • Strategies for using cutting-edge technologies to design engaging and meaningful learning activities
    • Methods for developing well-crafted learning assessments and evaluations
    • How to make data informed decisions to improve existing learning programs
    Find out more...

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