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  2. This course is one of the core courses in the Business Administration Degree Path.
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Required Strategic Management

By Copenhagen Business School via Coursera (12 Hours)

  • Overview
  1. MoocLab
    COURSE DESCRIPTION
    The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily.

    This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale.

    Length: 4 Weeks
    Effort: 2-4 hours per week
    Price: FREE (Add a verified certificate for £36/month)
    Provider: Copenhagen Business School via Coursera
    Subject: Business Strategy
    Level: Introductory
    Languages: English
    Instructors: Robert Austin

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