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Coursera Strategic Business Management - Microeconomics

University of California, Irvine via Coursera

  • Overview
  1. Coursera
    University of California, Irvine
    2-3 hours/week
    11 weeks
    Paid Certificate Available
    This course weds business strategy with the principles of microeconomics. It offers valuable a powerful toolbox together with cases and lessons across all major functions of business, management, from finance, operations management, and marketing to human resource management, organizational behavior, statistics, and, of course, business strategy.

    Introduction to Microeconomics for Managers

    Supply and Demand

    An Introduction to Consumer Theory

    Production Theory

    Perfect Competition

    Monopoly and Monopolistic Competition

    Oligopoly and Strategic Management

    Strategic Capital Finance

    Land, Labor, and Organizational Behavior

    Public Goods, Externalities, and Income Redistribution

    Finals Week

    Taught by
    Stephane Muller and Dr. Peter Navarro

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