Strategic Business Management - Microeconomics

Coursera Strategic Business Management - Microeconomics

Platform
Coursera
Provider
University of California, Irvine
Effort
2-3 hours/week
Length
11 weeks
Language
English
Credentials
Paid Certificate Available
Course Link
Overview
This course weds business strategy with the principles of microeconomics. It offers valuable a powerful toolbox together with cases and lessons across all major functions of business, management, from finance, operations management, and marketing to human resource management, organizational behavior, statistics, and, of course, business strategy.

Syllabus
Introduction to Microeconomics for Managers

Supply and Demand

An Introduction to Consumer Theory

Production Theory

Perfect Competition

Monopoly and Monopolistic Competition

Oligopoly and Strategic Management

Strategic Capital Finance

Land, Labor, and Organizational Behavior

Public Goods, Externalities, and Income Redistribution

Finals Week

Taught by
Stephane Muller and Dr. Peter Navarro
Author
Coursera
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532
First release
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